If one of your New Year’s resolutions is to improve your time management skills, then Wharton management professor Michael Parke can help. He’s the co-author of a study that looks at two specific types of daily planning for employees. It turns out there’s no perfect solution — the best type […]
Barbara P. Sherrill
Millennials Aren’t Always About the Digital Experience. That’s Good News for Your Marketing Department.
Opinions expressed by Entrepreneur contributors are their own. It turns out that millennials’ digital-first reputation might be getting misinterpreted. And that could be a very good thing for your business’s marketing department. As a generational cohort, the majority of millennials are at the height of their consumption power, according to […]
Anker, Aurate and Dick’s Sporting Goods: Best online sales right now
Today, you’ll find a deal on our pick for best budget earbuds, a discounted gear from Dick’s Sporting Goods and savings on the viral Amazon coat. All that and more below. The Orolay Women’s Thickened Down Jacket rose to viral fame a couple years ago, eventually coming to be known […]
Oath Keepers Leader’s Wife Says He Is a ‘Complete Sociopath’- CNN
Stewart Rhodes, founder of Oath Keepers, was charged with seditious conspiracy in connection to the Capitol riot. His estranged wife Tasha Adams said that he is a “complete sociopath.” Adams said that she felt Rhodes was personally dangerous to her and her family, and also to the country. Loading Something […]
6 DTC trends to watch in 2022
While the widespread rollout of vaccines in the U.S. offered some relief to consumers and retailers, the industry was faced with a new set of challenges in 2021. From supply chain constraints to labor shortages, retailers — including DTC brands — navigated another turbulent year. However, digitally native brands continued […]
Marketers shouldn’t oversimplify the arguments
Investor Terry Smith criticised Unilever’s ‘obsession’ with the purpose of brands such as Hellman’s We ended 2021 with the furore that surrounded Peter Field’s talk for the IPA on brand purpose. And we started 2022 in much the same vein. Last week Terry Smith, the uber-influential investment analyst who runs […]
December Medium-Duty Sales Hit Year’s Second-Highest Level
[Stay on top of transportation news: Get TTNews in your inbox.] U.S. retail sales in December of Classes 4-7 commercial vehicles reached the second-highest volume for 2021 despite declines across the board. Sales in the month fell 8.9% compared with a year earlier, WardsAuto .com reported. Sales were 22,326 compared […]
Supreme Court blocks Biden Covid vaccine mandate for businesses, allows health-care worker rule
The Supreme Court on Thursday blocked the Biden administration from enforcing its sweeping vaccine-or-test requirements for large private companies, but allowed a vaccine mandate to stand for medical facilities that take Medicare or Medicaid payments. The rulings came three days after the Occupational Safety and Health Administration’s emergency measure for businesses […]
Facebook, Google CEOs aware of formal advertising market deal, lawsuit alleges
Chief executives of Alphabet’s Google and Facebook were aware of a deal to carve up part of the online advertising market, according to an amended antitrust complaint filed by Texas and 15 other states against Google. The deal with Facebook, which Google dubbed “Jedi Blue,” was “signed off” by Google Chief Executive […]
The 4 Leading Digital CX Trends in 2022
Customer experience (CX) best practices are no longer simply nice to have—they’re an essential element of marketing success. CX technologies and trends are rapidly advancing, and although that is part of their strength, the quick evolution can also complicate the task of navigating CX trends and determining which ones are […]
#VADidThat: A weight management program that’s so much more
For Marine Veteran Robert Christensen, the Vietnam War was the catalyst for a life-altering battle with his weight. “I didn’t know I had PTSD,” Christensen said. “I just knew I had a lot of stress and everything that comes with PTSD. I started going to food and alcohol for comfort.” […]
Adobe India’s marketing boss on decoding the future of marketing
Pandemic-infused lockdowns transformed the consumer-marketer dynamic as brands conversed with their customers through newer channels, making this one of the most interesting periods ever for the marketing world, writes Adobe India head of marketing Sunder Madakshira. Here he outlines what the future of marketing could look like. Creating an unparalleled […]