The feminist horror film Jennifer’s Body is now a cult classic, but “frat boy” marketing may have been to blame for its initial struggles. Like most cult horror films, Jennifer’s…
Tag: Good
Millennials Aren’t Always About the Digital Experience. That’s Good News for Your Marketing Department.
Opinions expressed by Entrepreneur contributors are their own. It turns out that millennials’ digital-first reputation might be getting misinterpreted. And that could be a very good thing for your business’s…
This is why ‘bad’ ads appear on ‘good’ websites
Sketchy ads, like those for miracle weight loss pills and suspicious-looking software, sometimes appear on legitimate, well-regarded websites. It turns out that most websites don’t actually decide who gets to…
Optimism is waning but conditions are right for a good year for business | US small business
Small businesses today are struggling and their optimism is waning. Or are they? Yes: the closely watched Small Business Optimism Index from the National Federation of Independent Businesses dropped in…