Watchdog launches probe into whether Google has broken law by making it more difficult for rivals to compete with them in advertising technology market Britain’s competition watchdog probes whether Google distorted competition Investigating if Google made it harder for rival advertising services to compete Regulator says investigation will focus on […]
Launches
CFL launches new ‘Let ‘Em Know’ marketing campaign, but hashtag already in use by the Cleveland Cavaliers
Photo courtesy: CFL The Canadian Football League has launched a new marketing campaign for the 2022 season, but teams can’t trumpet it in hashtag form quite yet. On Friday, the league unveiled a campaign centred around the slogan “Let ‘Em Know,” designed to unify CFL fans across the country and […]
The Guardian launches multi-platform marketing campaign to promote new First Edition newsletter | Press releases
The Guardian, in partnership with in-house creative agency OLIVER and Omnicom Media Group’s PHD, has this week launched a range of new marketing creatives across the UK to support the launch of its flagship current affairs newsletter, First Edition. The Guardian’s First Edition newsletter, which began last month, offers readers […]
Hivestack Launches Research Division – Focuses on Programmatic Digital Out-of-Home Advertising for Retail in the Metaverse
Former Microsoft Research Managing Director and computer vision pioneer P. Anandan joins Hivestack as a special advisor to spearhead initiative TORONTO, May 12, 2022 /PRNewswire/ — Hivestack, the world’s leading independent programmatic digital out of home (DOOH) ad tech company, has today announced the launch of a new research division […]
Tranglo launches all-in-one business payment solution
Offering a faster and more cost-effective way for businesses to send and receive global payments SINGAPORE, April 11, 2022 /PRNewswire/ — Tranglo Pte Ltd has launched a comprehensive business payment solution that helps businesses send and receive global payments quickly. Tranglo Business is a comprehensive payment solution for corporates of […]
FlexGen launches EV charging solution with integrated energy management, battery storage
FlexGen commercial and industrial BESS in Puerto Rico. Image: FlexGen. FlexGen Power Systems has launched an electric vehicle charging solution combining its energy management system (EMS) platform and battery energy storage. The North Carolina-based energy storage system integrator firm yesterday (16 February) announced the launch of Plug & Play FlexGen […]
Downtown financial management firm launches ‘do-it-for-me’ investment app
Richmond investment firm Taylor Hoffman recently launched an app-based investing service called Avidus. (Photos courtesy of Taylor Hoffman) In the age of Robinhood and robo-advisers, a downtown financial management firm is getting in on the investment app fray. Taylor Hoffman launched its new stock-trading app called Avidus last month. The […]
Utopia acquires Sentric Music Group, launches new Royalty Management Services unit
Switzerland-headquartered fintech company Utopia Music has acquired Liverpool-based music publisher and publishing administration company Sentric Music Group. In doing so, Utopia is launching a new Royalty Management Services business unit, which will be led by Sentric’s current CEO, Chris Meehan. Meehan joins Utopia Music as Vice President of Royalty Management […]
Terry Smith launches new attack on Unilever management
Top Unilever shareholder Terry Smith has called the company’s rejected bids for GSK’s consumer health division a “near-death experience” and urged management to focus on improving the existing business rather than targeting big acquisitions. The Fundsmith founder and his head of research, Julian Robins, set out the view in a […]
Sports Illustrated Swimsuit Launches Pay With Change Initiative, Mandates New Gender Equity Standards for Advertising in 2022 Issue
Sports Illustrated Swimsuit on Thursday marked the 58th anniversary of its first print issue with the announcement of a new advertising mandate, which will allow only brands that are helping drive gender equality forward to be featured in the magazine’s annual print issue as well as across its digital footprint. The […]