Founder and President of FinListics Solutions. Author of Amazon Best Seller, “Insight-Led Selling.” getty Industry playbooks are critical to building a customer insights-led sales organization. Yet, in a survey of front-line sellers…
Tag: Playbook
Fashion Briefing: The brand playbook for growing beyond a cult product
This week, the founders of two very different brands discuss how they’re leveraging a hot hero product to build a business that transcends fads. Over the last decade, “sexy” earned…
SugarCRM Introduces Integrated Playbook Functionality to Support Guided Selling and CRM Process Automation
SugarCRM, provider of the award-winning AI-driven CRM platform, introduced integrated “playbook” functionality to support guided selling and advanced CRM process automation. The no-code toolset enables business users to easily design,…