An advertising company put a park up for sale in Egleston Square. Residents are fighting back.

Local “The peace garden is like the heart of Egleston Square.” The Egleston Square Peace Garden is up for sale. Pat Greenhouse / The Boston Globe Dozens of Egleston Square…

Put energy into grain marketing strategy not outlook, analyst says

Many commodity markets are experiencing unprecedented volatility and the corn, wheat, and soybean markets are no exception. Historic volatility continues to engulf prices and farmers are challenged to navigate through…

How and why marketers should put up prices

My PhD thesis was about advertising. Specifically, supplementing the question ‘What does advertising do to consumers?’ with the additional perspective of ‘What do consumers do with advertising?’. My brilliant PhD…