The best way to have interaction with customers is thru real-time, hyper-personalised experiences, a brand new eConsultancy report, in partnership with Cheetah Digital reveals. The report, ‘2022 Digital Shopper Developments Index: Shopper Attitudes and Developments in Personalisation, Privateness, Messaging, Promoting and Model Loyalty’ signifies that buyers throughout the UK work […]
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Reinvented Belmont Golf Course playing cards first 12 months with new look, administration
Belmont Golf Course reopened in Might 2021 after a serious reconfiguration. (Photographs courtesy of Belmont Golf Course) The brand new Belmont Golf Course seems off to a robust begin. The century-old Henrico County-owned course not too long ago accomplished its first full 12 months with a brand new format that […]
Perion’s Search Advertising Business Unit, CodeFuel, Named Microsoft Advertising’s “Global Supply Partner of the Year”
Already a Regional winner – and now having achieved Global Award acclaim – this Perion recognition reflects its successful business growth and the overall level of collaboration with Microsoft Advertising TEL AVIV & NEW YORK, April 28, 2022–(BUSINESS WIRE)–Perion Network Ltd. (NASDAQ: PERI), a global advertising technology company, announced today […]
CodeFuel awarded ‘Global Supply Partner of the Year’ by Microsoft Advertising
CodeFuel was among Microsoft Advertising’s distinguished regional winners in EMEA before being selected as their 2021 global partner. This prestigious award and recognition is based on excellence in partnership with Microsoft Advertising across the board, including key partnership results such as engagement and revenue growth. CodeFuel is one of only […]
Tesla 1Q earnings 7 times more than year ago on strong sales
The company logo appears on an unsold 2020 Model X at a Tesla dealership in Littleton, Colo. (AP photo/David Zalubowski) DETROIT – Tesla reported Wednesday that its first-quarter net earnings were over seven times greater than a year ago, powered by strong sales despite global supply chain kinks and pandemic-related […]
Optimism is waning but conditions are right for a good year for business | US small business
Small businesses today are struggling and their optimism is waning. Or are they? Yes: the closely watched Small Business Optimism Index from the National Federation of Independent Businesses dropped in January to a level of 97.1, well off its recent peak of 102.5 in June 2021. Yes: when you ask […]
Scott Fitterer’s Year 1 review: Salary cap management
Over the next several weeks I’ll look back on Scott Fitterer’s first year as the Carolina Panthers general manager and assess his performance in salary cap management, free agent signings, the 2021 draft, and player trades. This week we will explore Fitterer’s performance managing the salary cap by creating cap […]
Adobe : 2022’s Pantone Color of the Year is a brand-new hue for the metaverse age
2022’s Pantone Color of the Year is a brand-new hue for the metaverse age Image credit: Adobe Stock / troyanphoto. Pantone had a surprise in store with their choice of 2022 Color of the Year: Very Peri (PANTONE 17-3938). Rather than pick from their extensive catalog, for the first time […]
Amazon has a $31 billion a year advertising business
Amazon revealed Thursday just how big its advertising business has become. It generated $31.2 billion in revenue in 2021, with fourth-quarter sales rising 32%, according to the retailer’s fourth-quarter earnings statement. The disclosure follows years of Amazon investing in the advertising business and keeping details private. At that scale, it’s […]
What are the top UX trends that will drive customer engagement this year?
As January rolls on, Neal Wright, senior UX designer at Rawnet provides marketers with an overview of UX design with tips on how to optimize within a brand’s digital strategy. User experience (UX) encompasses all aspects of the end-users interaction with the company, its services and its products. For marketers, […]
Why 2022 will be a critical year for digital video advertising
Last year was a tipping point for the industry. Media consumption reached an all-time high, and the continued rise of streaming and connected TV created more opportunities for advertisers to reach their consumers. Audiences demanded more premium streaming content—and advertising dollars followed the viewers. We saw this truly materialize during […]
Top 2022 mobile marketing trends after a disruptive year
Gil Dudkiewicz, CEO of Start.io, shares his perspective on 2021 as well as his outlook for 2022 and beyond. He covers trends around how consumers use their mobile devices and marketing’s shift towards contextual segmentation, with the growing importance of diversity and inclusion leading the way. What are the key […]